"Third kit available for NFT investors"

"For a full interview with Crawley Town owners on the digital revolution at the League Two Club, buy tomorrows I-weekend"

Funnily enough, it is the one print paper that I always still treat myself to, a decent read, great value...
...and it covers the entire weekend... plus... I can - just about - complete the general knowledge crossword without googling...! 

First its kit then what tickets only via crapto currency. It marginalises fans. Disaster written all over these owners.

These guys are paying thousands for a picture of a cartoon ape George. I doubt they’ll be too fussed that the shirt never gets worn, it’ll be the prestige of owning a Crawley Town NFT that gives them the value 😉

The overseas NFT buyers are more into WAGMI Utd than CTFC - and a erm... "Jersey" has already been spotted out there.

Which is the quintessential dichotomy that George raises in his post and actually the owners are very aware of the need to balance the two parties.
However the quoted piece from the snippet is either ambiguous, poorly worded or displays questionable maths skills for a trained analyst:

“Last season the club sold two different kits in the club shop, that will be the same for this season, but on top of that a third kit will be sold via NFT”

Crawley Co-owner Preston Johnson told I:

"It will be an exclusive kit you can get if you have an NFT AND THEN there will be two options - for those that are local or ordering online in the UK or our American or overseas friends”.

I will helpfully suggest that makes a total of 3 options (2 standard/1 NFT)...
...although arguably it could also be 4 options (2 standard/1 NFT UK, 1 NFT non-UK)...
...but cannot ever be just 2 options... erm... Dude...(?)

This is good news surely? All genuine fans will want to see if the funding model of NFTs works, whether they are sceptical it will or not. For that to happen, the owners need to get on creating and marketing these products ASAP, to tap this potential overseas fan base while we still have first-mover advantage. The NFT has to aim to be a little bit different to the usual shirt to have that exclusivity cache, if the overseas fans also want the usual Red shirt they will no doubt get one of those too - we are aiming at marketing to people with a fair bit of disposable cash who are interested in this entire Web3 concept.

A vaguely interesting side thing will be if any old-time fans over here will get one, but I suspect we'll be prioritising funding some decent away trips to see all those Telford hat-tricks

I read the full I-weekend article (will post a photo if others want it...?)
Funnily enough, it made only the most cursory reference to the 3rd shirt.

It is a significant improvement on the more sensational media stuff that they have put out previously. Credit to the Hack (Mark Douglas) who concisely set the context, in particular crypto & NFT and also Spoiler Alert: Preston & Eben.

They dropped the "Wayne's World" persona and came across as grown-ups, very importantly they reigned in the "anything is possible" stuff too. I totally agree with PJ's opinion of Socios, absolute shotgun marriage that was never going to work even if it had been properly executed and he gave clear reasons why their offering was different.

Assuming you have been keeping up with events, the “news” items are:
- they have set clearer parameters for where NFT decisions end & the Manager's responsibility starts.
- they have put back the NFT drop from June to July
- they have appointed a video analyst, strength & conditioning coach, head of medical team & a chef.

Looking at the photo, I will helpfully suggest that Preston needs to understand that he is not in Kansas (or California) anymore... get some sunblock Dude…!

For balance... The Guardian piece "Crawley Town's Official Magic Beans" was not Wayne’s World either... it was more Bill & Ted meets Beavis & Butthead.
Blimey Westander is sure to blame me…!